by Hailey | May 8, 2023 | Content Strategy, Profit
Once you’ve settled on an idea for your next (or first) digital product, it’s time to get to creating it. But I know that’s a lot easier said than done. It can feel overwhelming deciding where to start, what should be in it and what the end product should look like....
by Hailey | Oct 10, 2022 | Content Strategy, Profit, Sales Funnels
It’s no secret I’m a little obsessed with systems—especially the sales and evergreen varieties. But one of the things I'm especially a fan of are monthly sales systems. And the biggest reason comes to down to this: It’s impossible for you to be everywhere at all...
by Hailey | Oct 4, 2022 | Content Strategy, Profit, Sales Funnels
This post teaches you our signature funnel optimization process and gives you to 50+ ideas on ways to improve your sales funnel results. Funnel results a little lacklustre? You may *think* you checked all the boxes during the funnel creation process, only to find out...
by Hailey | Sep 6, 2022 | Content Strategy, Profit
You’re finally ready to sell your digital product—it’s the day you’ve been hyping up in your head when you first started working to create it. No doubt you’re eager to open the floodgates (read: cart) and watch the sales come rushing in. But here’s what you need to...
by Hailey | Aug 30, 2022 | Content Strategy, Profit
I once had a coaching call with a service provider who desperately wanted to start offering digital products so that she could replace some of her income and get back more time. We started by reviewing her content bank, and I noticed in the paid offers column, that...
by Hailey | Aug 16, 2022 | Content Strategy, Profit
Before I created my first digital product, I was only offering my signature coaching program (Your Content, Your Empire) once a year. For the other 11 months of the year, it felt like I was just creating content for sake of checking ‘create content consistently’ off...
