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Ultimate Guide to Outsourcing Your Content

Ultimate Guide to Outsourcing Your Content

One of the first places that people start to outsource in their business is with their content marketing. Marketing is one of the most necessary parts of a successful business. The problem is, many entrepreneurs can’t stand marketing, or they just don’t feel like it’s...

How To Do a Sales Funnel Audit

How To Do a Sales Funnel Audit

Fix your sales funnels instead of starting all over again with a sales funnel audit In the early days of my business, I abandoned plenty of great funnels. When I look back now, I find myself mourning that wasted potential. Like many entrepreneurs, I had a ton of ideas...

How To Hire And Train Your Content Dream Team

How To Hire And Train Your Content Dream Team

I want to start by recognizing that it is hard to hire. It doesn't matter what stage of business you're at. Whether you're new and it's your very first hire or whether you have been hiring for a while, there are still struggles when it comes to finding and hiring the...

Busy Business Owner’s Guide to Productivity

Busy Business Owner’s Guide to Productivity

Before I committed to my business full-time, surprisingly, I feel like I got more done. A huge part of the reason I was so productive is thanks to something called constraints.  A lot of us have more time than we need in a day. We are put at a disadvantage by having...

5 Tips for Anyone Who Feels They're Not Ready to Write Their Book

5 Tips for Anyone Who Feels They're Not Ready to Write Their Book

I’ve always loved to write. I’ve kept a journal ever since I was six. I have so many novels I’ve started and packed away into boxes. I even pursued my English undergraduate degree because I felt most at home reading and writing about books.  It’s hardly a surprise...

The #1 Content Superpower: Curiosity

The #1 Content Superpower: Curiosity

Curiosity is your secret superpower for content marketing—whether you’re newer to your business or a veteran. We seem to have endless curiosity when it comes to learning more about our field. We have endless questions. Curiosity is often that spark we need to start...

Rebellion: The REAL Truth About Getting Consistent with Content

Rebellion: The REAL Truth About Getting Consistent with Content

Why trying to be consistent isn’t really the problem with your content We have been led to believe that being consistent with content and our marketing is the only way we’re going to get results. And I’ve been guilty of this myself because it makes sense–unless you’re...

How to Use an Experimental Approach to Get Better Results

How to Use an Experimental Approach to Get Better Results

Since I’m a content strategist, I feel like people expect me to have a lot more of their content answers than I actually do.  When the truth is that even if I designed the content strategy I thought was perfect for you - it wouldn’t necessarily be the one that works...

The Start of Your Content Rebellion: Shaking Off the Shoulds

The Start of Your Content Rebellion: Shaking Off the Shoulds

For far too long, as business owners and solopreneurs, we have been forcing ourselves to create content, even when we hate it. We think that because we are not primarily bloggers or content creators, there's no room for enjoyment in the process. Creating content...

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