READY OR NOT
Consistent Content Here You Come
Your Results Are In
Your Secret to Consistent Content Is
Matching Your Content Plan With The Time You Have
You have big ideas and know what to do to create a great piece of content—but finding time consistently to make that happen? That’s when things begin to fall apart.
SURE-TELL SIGNS THAT
You Might Be a Little Too Ambitious for the Time You Have Available
Your biggest struggle when it comes to content is time and you might feel that since you can’t do everything on your content wishlist then you’d rather wait until you can do it “right.”
You know that if you had the time to execute all of the ideas you have, your content would be successful
And it’s not that you’re too ambitious (is that even thing?), it’s just that you’ve got limited time resources to work with.
Don’t relate to any of these? *Glitch* Head over here to see the other consistent content secrets. If this is so you—carry on reading, friend.
But here’s the thing to remember—just because you might do less content than you would under ideal time circumstances, does not mean it’s forever AND you can still reap a ton of content benefits for your biz by showing up.
Play Matchmaker with Your Content & Your Time
First and foremost, a minor mindset shift can help make all the difference. Instead of focusing on all things you can’t do, focus on what you can. And remember – a little goes a long way when it comes to content.
“You can’t simultaneously do it all and do it well. But you can choose to cultivate what matters right where you are.”
– Lara Casey
But what does that actually look like in practice? Start by defining your M.V.O. (your minimum viable output) for right now – think in terms of quantity of pieces of content, frequency, number of platforms and define your essentials. So it might look like – 1 monthly blog post, turned into weekly pieces of content and discussion questions shared on Pinterest and Instagram. Then once you master your M.V.O. or your time circumstances change, you can ramp it up!
The most essential system you can set up right now for yourself is a content banking system. This will help you treat every piece of content you do create (and have created in the past) as the valuable asset it is. And so when your calendar is packed, you can shop your content bank first instead of creating something entirely new. Embracing doing more with less!
When you focus on just completing your M.V.O. content tasks, you’ll be amazed at how far even just that minimum will get you in terms of sales, audience growth and engagement.
Your 7-Day Challenge
Just Share One
The most powerful thing you can do right now to move your content forward despite having a time deficit is to get in the practice of resharing your existing pieces of content. So for the next 7 days, as you go about defining your M.V.O. (see above if you’re skimmed and missed it), is to find one piece of content you’re shared before and reshare it!
It can be anything—a blog post, a video, a social media post, a story. Doesn’t matter. The whole point here is to practice resharing your existing stuff.
Here are some suggestions for getting started:
(1) Find one piece of content that you haven’t shared in the last few months
(2) Turn it into a new post
(3) Publish it
That’s it. Once you’re finished, that’s mission complete for day one. Rinse and repeat for the next 7 days.
Hi, I’m Hailey 👋
A content genie (some say), founder of Your Content Empire and strategist who helps business owners get consistent with their content and build their 6-figure content empires on their own terms.
With the belief that great content is 20% strategy and 80% get-the-damn-thing-published, I’ve designed the 6-Figure+ Content Empire Foundation— a customizable framework that blends strategy with systems and has helped thousands of business owners (just like you) build money-making content empires on their own terms.
As Seen In
As Seen In