READY OR NOT
Consistent Content Here You Come
Your Results Are In
Your Secret to Consistent Content Is
You’ve created content, shared content and obsessed over content—but maybe the results have been a little lacklustre. And it’s hard to stay motivated to continue on creating content when it feels like it’s not connecting with the people you want it to.
SURE-TELL SIGNS THAT
You’re in Need of Motivation Fix
It feels hard to stay motivated to work on content when you bust your butt to get something posted and no one seems to care or respond. You’re wondering, “what’s the point?”
On top of that, it feels like there are so many other things pulling at your attention and aren’t they more important if your content isn’t really making a difference anyways?
Deep down, you might wondering what’s wrong? Is your messaging off? Are your topics duds? What are you missing?
Don’t relate to any of these? *Glitch* Head over here to see the other consistent content secrets. If this is so you—carry on reading, friend.
But here’s the thing to remember—even if you just help one person, your content has done its job. Plus, oftentimes, there are far more people reading and seeing your content than are commenting. So lean into that strategy, measure more than just the outward response and focus one just helping that one person (more will definitely follow).
Find Your Motivation
First and foremost, a minor mindset shift can help make all the difference. Instead of thinking, “My content has to help X many people,” shift your focus to, “I just want to strive to help one person with my content and if it does that – check.” It’s an instant pressure reliever (and also really easy to do) to just focus on one person and letting that be your motivation.
– Marie Forleo
But easier said than done? Nope! It can be as simple as finding a question that someone is actually asking (related to your business offers, of course) and then creating a piece of content that answers that question and sharing it.
One of the big things that trips business owners up is the curse of knowledge – meaning that you think what you’re sharing is too basic for anyone to care because you’re an expert in it. But to that person reading, you’re blowing their mind with the information and how you break it down.
I’d encourage you to embrace a new system for planning your content and topics. Step into your new role of Question Hunter and stockpile the questions to use as your content topics.
When you focus on helpfulness first with your content, everything else (like the doubts, the sales and the audience growth) takes care of itself.
THE SYSTEM FOR ENDLESS INSPIRATION
Content Inspiration Bank
Never rely on inspiration finding you but have a way to connect to your muse on your terms by having a place FULL of ideas you can’t wait to write or speak about and never lose that big idea that you can’t take action on the moment you have it
READY TO SET UP A SYSTEM FOR ORGANIZING ALL YOUR CONTENT IDEAS? LET ME DO IT FOR YOU.
Grab my Content Bank & Inspiration Systems Template Kit for 50% off
Here’s what you get instant access to:
- Content Bank template with 12 tabs already up for you so you can create a library of all of your past content and get more out of every piece of content you create
- Content Inspiration Bank template with 14 tabs already up for you so you can store and find your content, copy and marketing inspiration in one place exactly when you need it
- 8 walkthrough videos that show you step-by-step how to set up and use your content and inspiration bank systems so you just have to follow along
- 2 systems sheets with documented workflows that you can take and tailor to help you maintain the systems you’ve just set up for the long-term
- Lifetime access to the videos and templates so you can go at your own pace and revisit any of the materials for future system refreshers
Hi, I’m Hailey 👋
A content genie (some say), founder of Your Content Empire and strategist who helps business owners get consistent with their content and build their 6-figure content empires on their own terms.
With the belief that great content is 20% strategy and 80% get-the-damn-thing-published, I’ve designed the 6-Figure+ Content Empire Foundation— a customizable framework that blends strategy with systems and has helped thousands of business owners (just like you) build money-making content empires on their own terms.
As Seen In
As Seen In