TAKE A NEW APPROACH TO CONTENT

Ready to Put Your Content on Autopilot Without Sacrificing Sales, Engagement or Growth?

It’s time to start investing in long-term content assets that pay a return on your time.

Your Content Empire - Content Campaign Generator - Desk
Your Content Empire - Monthly Content Planning Kit - Okie Dockie

LET’S GET REAL

Getting Consistent With Content Is Not The Right Goal for Everyone

And what if the problem isn’t that you’re not consistent with content? What if the problem is that consistency should have never been the goal for you in the first place?

Every year I do an audience survey and every year the number 1 thing people beat themselves up over is consistency.

But here’s the thing: when you shift away from “creating content consistently” (or striving to) and start investing in long-term, high-quality content assets, you’ll start getting better results than you were.

Here’s are the top 3 reasons why:

#1 - Posting consistently doesn't require creating consistently - you'll be just as visible but will be able to free yourself from creating week in and week out.

#2 - Higher quality content makes a MUCH better impression than created-just-to-check-it-off content

#3 - All that time you were spending on creating content can be reinvested somewhere else (maybe on growth activities like creating new sales system, new offers, collaborations, and more!) If you’re saving 10 hours a week, find somewhere else to reinvest it in your business (i.e., higher growth or visibility activities). And/or give yourself a paid day off.

And when you plan it out strategically, your content will actually attract potential buyers (not just browsers) and nurture them towards your offers

A handful of comments from those who’ve begun implementing the strategy

WHAT YOU GET

The Minimalist Content System

Workshop - Minimalist Content System - LAPTOP

4 Weekly Project Plans and Implementation Kits: Every Thursday, you’ll receive an email with that week’s implementation resources with everything you need to create and set up your minimalist content system from start to finish in 4 weeks

4 Implementation Workshops: 90-minute workshops to give you the space and time you need to take action on the implementation kits, get direct feedback and support and replays so you can rewatch whenever is convenient for you

Lifetime Access: Even though this first round is a “beta” round, you’ll get lifetime access to the content including any future updates which you can use for creating future capsule content campaigns as needed

WANT A CLOSER LOOK?

Our 4-Week Action

Week 1

During the first week, we’ll finalize your capsule content collection plan, set up your evergreen content library and create your problem post(s)

Your Content Empire - Step-by-Step Content Planner Walkthroughs

Week 2

Starting in week two, we’ll create your evergreen offer promo pack so you have everything you need at your fingertips to promote and sell your offer, plus we’ll create your goal post(s)

Google Doc Versions of the Content Empire Planner

Week 3

Then in week three, we’ll set up your evergreen social media library so you’re never at a loss for what to share on your social media channels when running your campaigns; plus we’ll create your objection post(s)

Content Creation Workflows for Content Empire Planner

Week 4

Finally in week four, we’ll create your final campaign post(s), coordinate your capsule content rollout strategy and create your time reinvestment plan

WANT TO GET IN ON THE VERY FIRST ROUND?

Join The Minimalist Content System

This is the first time I’m running this program and so you’re getting some major savings (50% off the planned price) plus 4 x live workshops as a perk for providing feedback on the content and experience.

Want to be a part of the inaugural round? We start Thursday, March 23rd!

Regularly $1000 or 4 x $275

SAY GOODBYE TO STRUGGLES WITH CONSISTENCY

This System Helps You Get Consistent Without Having to Create Content All The Time

Inconsistent Posting

Because the minimalist content system doesn’t rely on discipline to share content regularly, you’ll avoid going radio silent on your platforms when things get busy

Unaligned Content

Because the minimalist content system involves creating capsule content collections for each of your main offers (or audience types) everything you put out relates back to something you’re selling

Non-Converting Content

Because the minimalist content system follows the buyer’s natural stages of awareness, you’ll create content that attracts and nurtures prospects to a buying decision

WANT TO GET IN ON THE VERY FIRST ROUND?

Join The Minimalist Content System

This is the first time I’m running this program and so you’re getting some major savings (50% off the planned price) plus 4 x live workshops as a perk for providing feedback on the content and experience.

Want to be a part of the inaugural round? We start Thursday, March 23rd!

Regularly $1000 or 4 x $275

Meet Your Mentor

Hey there, I’m Hailey 👋

I work with business owners who S-T-R-U-G-G-L-E to create content consistently—let alone turn it into evergreen sales funnels that actually work.

I show them how to grow their audiences and sales using content – while making the entire process easier through simple workflows and systems.

When I’m not talking all things content and funnels? I’m usually catching up on episodes of Real Housewives, geeking out over my latest planner find or serving up prosecco on tap in my vintage horse trailer mobile bar.

So if you want to…

Create a complete capsule content collection from start to finish

Put your content on autopilot so that you can reclaim your time

Learn a repeatable system that you can use to create additional capsule content collections for other offers

Your Content Empire - Your Content Your Empire - Bookshelf

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